Aurasma Augments Reality Anywhere ? Even Waiting For A Cab

At many conferences, like the Mobile World Congress, it seems the best demos usually end up happening while waiting in line for lunch or for a cab. While rolling through the pile of video content I collected at the MWC this year, I ran back across this Augmented Reality demo by Aurasma. It is a perfect example of the ?elevator demo? and in one way illustrates the portability of many AR concepts - they don?t rely on a bunch of fixed assets or perfect lighting situations.

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